A new showcase for Volvo Car Gent
More than five years ago, Volvo Car Gent chose Thinline as its digital partner. Since then, we have developed various applications for them, and now it was time to completely revamp their website.
Industry
AutomotiveServices
Development Employer brandingInfo
With a production of more than 200,000 cars per year and over 6,000 employees, Volvo Car Gent is a key industrial player in Flanders.
Question
A revamped website, completely in line with the new global branding. But at the same time, a website specifically focused on the factory in Ghent, its employees and everything that happens behind the scenes. In short, a digital space that clearly illustrates the unique identity and story of Volvo Car Ghent.
Solution
A high-performance website that plays an important role in Volvo Car Gent's HR story. In just a few clicks, you can discover the full range of job opportunities and learn about life at Volvo. Combine that with personal stories and powerful imagery, and you get an attractive website that stimulates new recruitment and engagement.
More high-quality recruitment
With an average of 6,500 employees, Volvo Car Gent is one of the largest employers in East Flanders. Targeted recruitment of new employees is therefore key to an efficient HR policy. The revamped website will play an important role in this. Potential employees can now discover all available jobs in just a few clicks on the website. The handy category page provides a quick overview of the jobs, and short testimonials from employees help to paint a picture of life at Volvo.
Life at Volvo
Working at Volvo Car Gent is something to be proud of. The new website focuses on connecting (future) employees with the brand. Striking images and real-life examples from employees give you an insight into life at Volvo Car Gent. In this way, we give the company and its employees a showcase that sets them apart from the international Volvo brand.
Local world news in one place
As one of two European divisions of a multinational corporation, Volvo Car Gent regularly has global news to share. Consider, for example, the start of production of Volvo's first fully electric car! The revamped website therefore requires a convenient overview of all the news from the port of Ghent. Now everyone has immediate access to all press releases and an extensive image database, without having to scroll through international news reports.
